The icarus deception

Seth Godin

Key Insights from "The Icarus Deception"

  1. Icarus Deception: The title itself is a mythological reference wherein Icarus, despite his father's warning, flies too close to the sun melting his wings and plunging to his death. Seth Godin uses this reference to spark a discussion on how society limits our potential by setting boundaries.
  2. Industrialization and its Limitations: Godin argues that the industrial economy has conditioned us to conform and not take risks, which is counterproductive in the modern, connection economy.
  3. Embrace Artistry: Godin encourages readers to view their work as art, which he defines as a personal gift that...

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Bastian Buch
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Bastian Buch DE

Executive Tech & Product Consultant, Philipps & Byrne