Matthew Betes

About me

I am a strategically & commercially orientated marketing director with over 15 years of retail and loyalty experience. I have a track record of delivering international growth through innovation in over 25 markets with many of the world's leading retailers such as Carrefour, Tesco, X5 and Lidl.

I have in depth knowledge of a wide range of marketing disciplines including strategy, research, loyalty, branding, campaigns, comms, events, agency and budget management.

I specialise in functional leadership, delivering results by developing people and structures to deliver in a tangible and meaningful way.

Mentoring Topics

• Personal/ career development & Marketing Leadership
• Marketing strategy
• Brand Strategy
• Retail
• Loyalty