Manh Tran

I am a startup builder, Go To Market practitioner, and growth mentor with more than 14 years of experience across B2B marketing, partnership development, business expansion, and startup growth across APAC, especially Hong Kong market.
Currently, I am building and supporting startups including Broot AI, BtapLab, and StaffMailPro, focusing on AI applications, digital products, customer acquisition, workflow optimization, and scalable Go To Market execution. Through these startup journeys, I have been deeply involved in market validation, business positioning, partnership development, early traction building, and practical growth strategy execution.
My experience also includes Global Marketing and enterprise Go To Market strategy exposure through organizations such as FPT Software, where I have been involved in Healthcare, Insurance, Cloud, Data, AI, and Digital Transformation related initiatives across regional and international markets. This background has provided me with practical experience in enterprise B2B marketing, Account Based Marketing, global market expansion, and ecosystem partnership development across multiple industries and regions.
Before this, I worked across organizations including Unilever, Mondelez International, and TOPICA Edtech Group, giving me a broad perspective on how different industries approach growth, distribution, customer acquisition, and market expansion.
What I enjoy most is helping founders, marketers, and young professionals simplify complex growth challenges into practical and executable strategies. I strongly believe that many startups struggle not because of product quality, but because of unclear positioning, weak Go To Market thinking, or lack of scalable customer acquisition approaches.
My mentoring style is practical, honest, founder friendly, and execution focused. I prefer real conversations over theoretical frameworks. I enjoy sharing lessons learned from real business situations, including both successes and failures, to help mentees make better decisions with more confidence.
I can support mentees in areas such as:
• B2B Marketing
• Go To Market Strategy
• Startup Growth
• Partnership Development
• Global Market Expansion
• Customer Acquisition
• Account Based Marketing
• Business Development
• AI Applications for Business Growth
• Career Development in Marketing and Business Strategy
I have also contributed as:
• Mentor for Digital Platform Accelerator organized by Techo Startup Center and Cambodia
• Ministry of Economy and Finance
• Internal trainer for B2B Marketing and Go To Market Strategy at FPT Software
• Guest speaker for startup and global marketing related topics
For me, mentoring is about helping people think more clearly, avoid common mistakes, and build confidence during uncertain growth stages. If you are building a startup or exploring growth and Go To Market challenges, I would be happy to support your journey through practical and actionable guidance.