Hello, I'm Amelia. For the last 8+ years, I’ve worked across both the PR and Event Management industries, working with a variety of businesses including multi-billion corporations to SMEs. I'm currently PR Manager at SEO Travel and Growth Recruits, and the founder of local lifestyle guide This is Sheffield.

My Mentoring Topics

  • Traditional Offline Public Relations
  • Digital Public Relations
  • Thought Leadership
  • Project Management
  • Public Speaking
  • Imposter Syndrome
  • Self Management

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The Secret Thoughts of Successful Women - Why Capable People Suffer from the Impostor Syndrome and How to Thrive in Spite of It
Valerie Young

Key Facts and Insights from the Book: Impostor Syndrome is a psychological phenomenon where successful and capable individuals doubt their accomplishments and have a persistent internalized fear of being exposed as a "fraud". Impostor Syndrome is not gender-exclusive, but the book focuses on women due to the unique societal and cultural pressures they often face. The syndrome can lead to stress, anxiety, low self-confidence, and even depression. Impostor Syndrome is often the result of perfectionism, where individuals feel like they have to excel in all areas of life, often setting unrealistic expectations for themselves. Impostor Syndrome can be triggered by various factors, including new roles, high-achieving peers, and societal expectations. Overcoming Impostor Syndrome involves recognizing and challenging imposter thoughts, cultivating a healthy response to failure and mistakes, and practicing self-compassion. Valerie Young suggests that individuals can "reframe" their thoughts to overcome Impostor Syndrome, shifting their focus from perfectionism to becoming a learner, and embracing their unique path and progress. The book offers practical strategies to deal with Impostor Syndrome, including creating a new script, visualizing success, and forming supportive relationships. Impostor Syndrome can be a barrier to women's progress in their careers, and addressing it can contribute to gender equality in the workplace. The book is not just a theoretical discussion, but a practical guide filled with real-life stories, self-assessments, and actionable advice. An in-depth Analysis: "The Secret Thoughts of Successful Women" by Valerie Young is a comprehensive exploration of the widespread phenomenon known as the Impostor Syndrome. The book provides a deep understanding of why accomplished individuals, particularly women, often struggle with self-doubt and fear of being exposed as a fraud. This fear is often rooted in a combination of personal, cultural, and societal factors. One of the key points that Young makes is that Impostor Syndrome is often the result of perfectionism. People suffering from this syndrome believe they need to excel in every area of their lives, often setting unrealistic expectations for themselves. This is a critical insight because it helps to explain why high-achieving individuals often feel like frauds: their achievements can never meet their unattainable standards. Young also highlights that Impostor Syndrome can be triggered by various factors, such as stepping into new roles, being surrounded by high-achieving individuals, or facing societal expectations. This is significant because it shows that Impostor Syndrome is not just a personal issue, but can also be a result of environmental factors. Crucially, the book does not just diagnose the problem, but also provides practical strategies to overcome Impostor Syndrome. Young suggests that individuals can "reframe" their thoughts, shifting their focus from perfectionism to becoming a learner, embracing their unique path and progress. This "reframing" technique is a powerful psychological tool that can significantly help to reduce feelings of fraudulence. Furthermore, Young offers practical strategies such as creating a new script, visualizing success, and forming supportive relationships. These strategies are important because they provide concrete steps that readers can take to manage their Impostor Syndrome. The book also highlights the societal implications of Impostor Syndrome. It can become a barrier to women's progress in their careers, and addressing it can contribute to gender equality in the workplace. This is a crucial point, as it connects the personal struggle with Impostor Syndrome to broader societal issues. In conclusion, "The Secret Thoughts of Successful Women" is not just a theoretical discussion of Impostor Syndrome, but a practical guide filled with real-life stories, self-assessments, and actionable advice. It equips readers with the knowledge and tools they need to recognize, challenge, and overcome their impostor feelings, thereby paving the way for personal and professional growth.

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The New One Minute Manager
Ken Blanchard, Spencer Johnson, M.D.

Key Facts and Insights from "The New One Minute Manager" The book introduces a modern approach to managing and leading, based on three key principles: One Minute Goals, One Minute Praisings, and One Minute Re-directs. Setting clear and concise goals, acknowledging good work, and providing immediate feedback is the key to effective leadership and team performance. The One Minute Goals practice emphasizes the importance of clear communication between managers and subordinates. One Minute Praisings are all about catching people doing things right and acknowledging their efforts and achievements. One Minute Re-directs, a modernized version of One Minute Reprimands, focuses on the employee's behavior, not the person, and looks at mistakes as learning opportunities. The book suggests that the best way to motivate people is by helping them see the value in their work and showing them how their efforts contribute to the larger goals. The New One Minute Manager model is based on the concept of situational leadership, which suggests that there is no one best style of leadership and that effective leaders adapt their style based on the situation and the individual they're dealing with. The book provides practical advice and tools that can be immediately applied in any organizational setting. It emphasizes the importance of trust, respect, and collaboration in building a productive work environment. Finally, the book encourages managers to take time for self-reflection and personal development, as these are critical for effective leadership. An In-depth Analysis of "The New One Minute Manager" "The New One Minute Manager" by Ken Blanchard and Spencer Johnson, M.D. is an engaging and insightful guide for modern managers and leaders. The book offers a fresh perspective on management, emphasizing the importance of quick, focused conversations for effective leadership. The book's three key principles: One Minute Goals, One Minute Praisings, and One Minute Re-directs, provide a simple yet powerful framework for improving team performance and productivity. One Minute Goals underscore the importance of clear communication between managers and their team members. This principle is about setting clear and concise goals and ensuring that everyone understands what is expected of them. As a long-time professor of management, I can attest to the importance of goal-setting in enhancing individual performance and team productivity. Clear goals provide direction and focus, thereby preventing misunderstandings and miscommunications that can lead to inefficiencies and conflicts. One Minute Praisings is about catching people doing things right and acknowledging their efforts and achievements. These positive reinforcements not only boost morale but also foster a culture of excellence and continuous improvement. Research has consistently shown that recognition and praise can be powerful motivators, often more effective than monetary rewards. One Minute Re-directs, a modernized version of One Minute Reprimands, focuses on the behavior, not the person. This principle encourages managers to view mistakes as learning opportunities and provide immediate feedback to correct the behavior. It resonates with the concept of psychological safety, which is widely recognized as a critical element in high-performing teams. A psychologically safe environment is one where people feel comfortable taking risks, making mistakes, and learning from them. The book's approach to management is based on the concept of situational leadership. This concept suggests that effective leaders are those who can adapt their leadership style based on the situation and the individual they're dealing with. This aligns with my own experiences and observations in management education. There is no one-size-fits-all leadership style; what works in one situation may not work in another. "The New One Minute Manager" also emphasizes the importance of trust, respect, and collaboration in building a productive work environment. These elements are critical in creating a culture where people feel valued and motivated to contribute their best efforts. Finally, the book encourages managers to take time for self-reflection and personal development. This is a reminder that effective leadership starts with self-leadership. Leaders who invest in their personal growth and development are better equipped to lead others and navigate the complexities of the modern workplace. In conclusion, "The New One Minute Manager" offers timeless wisdom and practical advice for today's managers and leaders. Its simple yet powerful principles can be applied in any organizational setting, making it a valuable resource for anyone in a leadership role.

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The Subtle Art of Not Giving a F*ck - A Counterintuitive Approach to Living a Good Life
Mark Manson

Key Insights from "The Subtle Art of Not Giving a F*ck" Embrace the Struggle: Struggle is an inevitable part of life, and the key to success is not avoiding struggle but rather selecting the struggles that are worth the effort. Values: It’s crucial to choose good values to measure success, such as honesty, innovation, vulnerability, etc., rather than unhealthy ones like material success. Finding Happiness: Happiness is not about always being positive, but rather about being comfortable with negative experiences and emotions. Responsibility: We should take responsibility for our life and actions, irrespective of whether we are at fault or not. Acceptance: Accepting the reality of our mortality can help us live a more meaningful life. Freedom: Freedom is not about having no limitations, but rather about choosing our limitations. Rejection of Entitlement: We are not entitled to a perfect life and accepting this can lead to personal growth. Failure: Failure is a part of growth. We learn from our failures, not from our successes. Uncertainty: It’s important to accept that we don’t know everything and uncertainty is a part of life. Commitment: Commitment to our values and passions is the pathway to satisfaction. An In-Depth Analysis of "The Subtle Art of Not Giving a F*ck" "The Subtle Art of Not Giving a F*ck" by Mark Manson is a profoundly counterintuitive self-help guide that challenges conventional wisdom about happiness and success. The book provides a refreshing perspective on personal development, focusing on embracing negatives in life and understanding that struggle is a critical part of growth. The first key insight from the book is about embracing the struggle. Manson asserts that problems are a constant in life. Life is essentially an endless series of problems and the key to happiness is solving these problems. The idea is not to avoid problems or struggle, but to find the problems worth struggling for, the ones that align with our personal values. This leads us to the second insight on values. Manson suggests that we often choose inappropriate values to measure our success. Our society tends to encourage values like wealth, fame, and beauty, but these are outside of our control and thus lead to dissatisfaction. Instead, we should choose values that are within our control, like honesty, innovation, standing up for oneself, vulnerability, etc. The third insight is about finding happiness. Manson challenges the widely accepted notion that a happy life is a life full of constant positivity. Instead, he suggests that happiness comes from the ability to manage and be comfortable with the negative experiences that inevitably occur in our lives. The fourth insight revolves around the concept of responsibility. According to Manson, we need to take responsibility for our life and actions, even when we are not at fault. By doing so, we empower ourselves to change our circumstances and our responses to them. The fifth insight, acceptance, is one of the most profound and challenging. Manson asks us to accept the reality of our mortality. This can be a deeply unsettling thought, but according to Manson, it can also spur us to live in the present and lead a more meaningful life. In the sixth insight, Manson redefines freedom. He argues that real freedom is about self-imposed limitations, not an absence of limitations. It's about choosing what we want to give a f*ck about. Manson also rejects the notion of entitlement in the seventh insight. He argues that believing we are entitled to a good life just because we exist is a destructive idea. Instead, we should strive for growth and improvement. In the eighth insight, Manson highlights the importance of failure. He argues that we learn more from our failures than our successes, and that failure is an integral part of growth and improvement. The ninth insight is about uncertainty. Manson emphasizes that we should accept that we don’t know everything. This acceptance of uncertainty allows us to be more open to new experiences and ideas. Finally, the tenth insight is about commitment. Manson notes that satisfaction comes from commitment to our values and passions, not from avoiding discomfort or seeking pleasure. In conclusion, "The Subtle Art of Not Giving a F*ck" by Mark Manson provides an unconventional yet insightful approach to living a good life. It challenges us to embrace struggle, choose meaningful values, accept our mortality, and take responsibility for our lives. While it may be uncomfortable to confront these ideas, doing so can lead to a more fulfilling and satisfying life.

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