
Edward Madden
Chief Marketing Officer
My marketing career spans 25 years, during which I have never stopped learning. Which is more important than ever given the breadth of marketing and the critical nature of its role in business success.
In 2019, I was the marketing director of one of the UK’s big 6 energy companies (£6bn revenue, 4m customers). A tough environment (which has deteriorated even further) lead to consolidation within the industry, and for me personally, redundancy.
Since 2019, I have been working as interim or fractional CMO for a number of companies and acting as a freelance marketing consultant delivering a wide of range of projects from branding to CX.
My clients are typically high growth scale ups and the roles are often focused on transformation and growth.
My Mentoring Topics
Marketing leadership
Marketing strategy
Go to market
Growth