My name is Rui Pereira, and I’m an Engineering Leader for 7y now. I started my career as an IC more than 12 years ago and since then I’ve been seeking to create an impact whenever I am. I want to positively impact more people in the tech industry and that’s why I’m here. If you are looking for a career change or a career advise, personal development or you are eager to improve your human or tech expertises, drop me a message. I’ve been working in different setups with a wide set of cultures and constraints. From corporate companies to small startup/scale-up SaaS companies. I can help you find some answers to your questions no matter the environment your are in. I’ve already help dozens of people throughout my career, will you be the next ? See you soon!

My Mentoring Topics

  • For Individual Contributors:
  • - Career Advice
  • - Personal Development
  • - Lean and Agile ways of working
  • For Leaders:
  • - People Leadership
  • - Process Improvement
  • - Strategic and Business Metrics
  • - Leand and Agile organizations
9.January 2024

22.December 2023

Rui has broad knowledge on the topic of IT within organization because of his experience in different roles within different organizations. We talked about how an organization can reduce the barriers to digital transformation, and what I personally can do to better prepare myself for the challenges. I would recommend scheduling a mentoring session with Rui.

7.December 2023

I had one session with Rui on career transformation and I found it insightful and informative. What impressed me most was Rui's flexibility. Although our agenda initially focused on one specific topic, Rui seamlessly adapted to our evolving conversation, allowing us to cover two topics effectively. The balance of professionalism and approachability contributed to a positive and constructive mentoring experience. Highly recommended!

16.November 2023

I had a great session. he cleared all my doubts.he was super helpful and humble. he is the perfect mentor. he provided all the steps for my preparation.I am short of words to say thank you. thank you so much Rui for all the help and guidance.looking forward to meeting you soon:)

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Startup, Scaleup, Screwup - 42 Tools to Accelerate Lean and Agile Business Growth
Jurgen Appelo

Key Insights from the Book Startups are not merely small versions of big companies. They are essentially different entities that operate under different conditions and require distinct strategies. The Lean Startup methodology offers a scientific approach to creating and managing startups, helping to ensure their success. The Agile methodology focuses on flexibility, customer involvement, and continuous improvement, which are critical in the context of a startup. Failures are part of the journey. What matters is how businesses learn from these failures, adapt, and move forward. Scaling up a business is a complex process that requires careful planning and execution, involving changes in technology, processes, and culture. The Business Model Canvas is a strategic tool that can be used to understand, design, and innovate business models. The importance of innovation and experimentation in ensuring continuous growth and adaptation to changing market conditions. The concept of Minimum Viable Product (MVP) as a tool to test business hypotheses with minimal resources. Customer development is a vital part of startup creation and growth, focusing on understanding customer needs and adjusting offerings accordingly. The importance of leadership and team dynamics in driving startup success. Summary and Analysis "Startup, Scaleup, Screwup" by Jurgen Appelo provides a comprehensive guide to the journey of a startup, from its inception to scaling up and dealing with failures. Appelo posits that startups are not simply smaller versions of larger corporations. They are unique entities that require a set of methodologies and strategies tailored to their specific context. Drawing on the Lean Startup methodology, Appelo emphasizes the importance of using a scientific approach to manage startups. This approach enables startups to test their business hypotheses, learn from the results, and pivot or persevere accordingly. It is a constant cycle of build-measure-learn, which encourages continuous improvement and adaptation. The book also highlights the Agile methodology, which, in the context of startups, focuses on flexibility, customer involvement, and continuous improvement. Agile practices allow startups to adapt quickly to changing market conditions, customer needs, and technology advancements. Failures are not seen as setbacks but as opportunities for learning and growth. Each failure provides valuable insights that can guide future decisions and strategies. Startups need to embrace failures and use them as stepping stones towards success. As startups grow, they face the challenge of scaling up, which is not a simple task of increasing size. Scaling involves changes across multiple dimensions, including technology, processes, and culture. Appelo provides practical tools and strategies to navigate this complex process successfully. One such tool is the Business Model Canvas, a strategic tool for understanding, designing, and innovating business models. The canvas provides a visual representation of the key elements of a business model, helping startups to identify potential opportunities and challenges. Innovation and experimentation are essential for startups to stay ahead in the competitive market. Appelo encourages startups to continuously experiment with new ideas, products, and processes and integrate the successful ones into their operations. The concept of the Minimum Viable Product (MVP) is highlighted as a tool for startups to test their business hypotheses with minimal resources. The MVP allows startups to gather maximum customer insights with the least effort. Customer development is another crucial aspect that Appelo stresses. Understanding customer needs and adjusting offerings accordingly is vital for startup success. Finally, the book underscores the importance of leadership and team dynamics in a startup’s journey. Effective leadership and a collaborative team can drive a startup towards success, overcoming challenges and obstacles along the way. In conclusion, "Startup, Scaleup, Screwup" provides a comprehensive toolbox for startups, offering practical strategies and methodologies to navigate the complex startup journey. It emphasizes the importance of continuous learning, flexibility, customer focus, and innovation, providing valuable insights for aspiring entrepreneurs and startup leaders.

How To Win Friends And Influence People
Dale Carnegie

Key Insights from "How to Win Friends and Influence People" The fundamental techniques in handling people: Never criticize, condemn or complain; give honest and sincere appreciation; and arouse in the other person an eager want. Ways to make people like you: Show genuine interest in others; smile; remember and use people's names; be a good listener and encourage others to talk about themselves; talk in terms of the other person's interests; and make the other person feel important and do it sincerely. How to win people to your way of thinking: Avoid argument; show respect for the other person's opinions and never say "You're wrong"; if you are wrong, admit it quickly and emphatically; begin in a friendly way; get the other person saying "yes, yes" immediately; let the other person do a great deal of talking; let the other person feel the idea is his or hers; try honestly to see things from the other person's point of view; be sympathetic to the other person's ideas and desires; appeal to the nobler motives; dramatize your ideas; and throw down a challenge. How to change people without giving offense or arousing resentment: Begin with praise and honest appreciation; call attention to people's mistakes indirectly; talk about your own mistakes before criticizing the other person; ask questions instead of giving direct orders; let the other person save face; praise every improvement; give the other person a fine reputation to live up to; use encouragement; make the fault seem easy to correct; and make the other person happy about doing what you suggest. An In-Depth Analysis "How To Win Friends And Influence People" by Dale Carnegie is a seminal work in the world of self-help and personal development. Carnegie revolutionized the field with his practical advice on social skills, leadership, and communication; his insights remain relevant even decades after the book's initial publication in 1936. At the core of Carnegie's philosophy is a profound respect for human nature. He posits that all human beings want to feel important and appreciated, and that by fulfilling this need, you can win their goodwill and influence them. This is the fundamental basis for all the techniques he outlines in the book. In terms of handling people, Carnegie advises against criticism, condemnation, or complaint. This is because such negativity only creates resentment and shuts down communication. Instead, he advocates for honest and sincere appreciation, as well as arousing an eager want in the other person. This is about understanding what the other person wants or needs, and presenting your proposals in a way that aligns with these desires. Carnegie also offers several techniques to make people like you. These include showing a genuine interest in others, being a good listener, and talking in terms of the other person's interests. He emphasizes the importance of sincerity in all these interactions. People are naturally drawn to those who show them respect and appreciation, and are more likely to be influenced by them. In winning people to your way of thinking, Carnegie emphasizes the importance of avoiding arguments and showing respect for the other person's opinions. He also suggests that you let the other person do most of the talking, and try to see things from their point of view. This is a powerful way to build rapport and gain influence, as it shows that you value their thoughts and feelings. Finally, Carnegie outlines techniques for changing people without arousing resentment. This includes praising the other person, calling attention to their mistakes indirectly, and allowing them to save face. By treating people with kindness and respect, you not only maintain their dignity, but also make it more likely that they will be open to change. Despite being written over 80 years ago, Carnegie's insights remain incredibly relevant today. His principles of respect, understanding, and empathy are timeless, and can be applied in a wide range of situations, from personal relationships to business negotiations. His book is not just about influencing others, but also about becoming a better, more compassionate person.