Will Edward

Will Edward

Managing and optimizing ADHD in Sales - Mentor and Coach

Experienced enterprise SaaS and services sales leader with a specific focus on high value, transformational solution selling. I build, empower and coach senior sales and consulting teams to achieve exceptional results that always exceed revenue and margin expectations. I have a well-defined plan and strong methodology that delivers results rapidly and reliably I have deep experience in Value and Outcomes based sales execution. I know how to bring people, process and proposition together to accelerate growth by defining and delivering compelling customer outcomes My approach is particularly powerful in early stage and high growth situations where confident sales leadership is required to bring revenue predictability and a secure platform for rapid scaling I have proven sales experience in the following technology categories: B2B and B2C Price Optimization, CPQ, CRM, Customer Value Management (CVM), Supply Chain, Global Trade Management, AI/ML, Low-code Development and Process Automation In 2021 I was diagnosed with Adult ADHD. Despite the obvious challenges, I’ve learnt to manage the condition and also use it to my advantage. I now help other sales professionals navigate and optimise ADHD within their sales careers

My Mentoring Topics

  • Managing and optimising ADHD in a sales career
  • How to win bigger, more often and more rapidly by selling Value and Outcomes - not Features and Functions

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