24 Assets - Create a Digital, Scalable, Valuable and Fun Business That Will Thrive in a Fast Changing World

In a rapidly evolving digital landscape, building a business that is both robust and adaptable has become essential. Daniel Priestley’s work provides a framework for creating organizations that are not only profitable and scalable but also enjoyable to run. By focusing on the development of digital assets—property, systems, and intellectual property that generate value—businesses can secure a competitive edge and future-proof themselves against ongoing change.

• Assets, not just products or services, are the core drivers of enduring business value.
• Digital and scalable assets increase a company’s valuation and operational leverage.
• There are...

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