Navigating the stormy waters of product development requires more than intuition; it demands a systematic approach grounded in evidence. In "Evidence Guided - Creating High Impact Products in the Face of Uncertainty," Itamar Gilad presents a framework that empowers product managers and teams to reduce guesswork, harness data, and make strategic decisions that drive meaningful outcomes despite unpredictability. The book advocates for an adaptive methodology that integrates continuous learning and rigorous validation to build products that truly resonate with users and markets.

• Evidence as a Compass: Using data and user feedback as the primary...
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