Cover for Sprint - the bestselling guide to solving business problems and testing new ideas the Silicon Valley way

Sprint - the bestselling guide to solving business problems and testing new ideas the Silicon Valley way

Jake Knapp, John Zeratsky, Braden Kowitz

Summary

In the fast-paced world of business innovation, teams are often confronted with the challenge of transforming big ideas into real solutions while navigating uncertainty and tight deadlines. Drawing from their extensive experience at Google Ventures, Jake Knapp, John Zeratsky, and Braden Kowitz present a structured five-day process designed to help organizations rapidly prototype and test ideas before committing significant resources. This approach, known as the "Sprint," offers a practical framework for tackling complex questions, minimizing risk, and accelerating decision-making in product development and beyond.