In the complex world of business strategy, understanding the principles set forth by Michael Porter offers invaluable guidance for navigating competition and achieving sustainable success. Joan Magretta's work serves as an accessible and insightful bridge, distilling Porter's theories into practical knowledge that business leaders and strategists can apply effectively.

• Competitive advantage is the core goal of strategy, focusing on creating unique value that rivals cannot easily replicate.
• Strategy is about making choices, deciding what to do and what not to do, to deliver distinctive value.
• Operational effectiveness is necessary but insufficient for strategy; it involves...
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