80/20 Sales and Marketing - The Definitive Guide to Working Less and Making More

In today’s fast-paced business world, efficiency and effectiveness in sales and marketing are paramount. This book unpacks the powerful principle that a small fraction of efforts often leads to the majority of results, providing a strategic framework for professionals aiming to optimize their work and maximize returns. By focusing on the critical few rather than the trivial many, it offers actionable insights to help businesses and individuals work smarter, not harder.

• The 80/20 Principle: Approximately 80% of sales come from 20% of the customers or efforts, emphasizing the need to identify and concentrate on high-impact...

  Full summary available for members.

  Log in or create a free account to view.