Grinding It Out - The Making of McDonald's

Grinding It Out - The Making of McDonald's chronicles the remarkable journey of Ray Kroc, who transformed a modest burger restaurant into a global fast-food empire. This narrative offers a compelling blend of personal grit, business acumen, and innovative franchising that redefined the American food industry. Through the lens of Kroc's experiences, readers gain insight into the relentless perseverance and strategic thinking required to build a successful enterprise from the ground up.

• Persistence as a cornerstone: Ray Kroc’s story highlights the critical role of unwavering determination in overcoming obstacles and skepticism.
• Innovation in business processes:...

  Full summary available for members.

  Log in or create a free account to view.