Strategic Writing for UX - Drive Engagement, Conversion, and Retention with Every Word
by Torrey Podmajersky
Strategic Writing for UX - Drive Engagement, Conversion, and Retention with Every Word
by Torrey Podmajersky
Book Summary
In the realm of digital products, the way information is conveyed through words can significantly influence user experience and business outcomes. Torrey Podmajersky's Strategic Writing for UX offers a comprehensive guide to crafting purposeful and impactful content that drives user engagement, conversion, and retention. This book emphasizes the importance of writing as a strategic tool within user experience design, urging practitioners to move beyond mere clarity and embrace intention in every word.
- Words are strategic tools: Writing should be treated as a deliberate component of UX design, with specific goals such as guiding...
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