Cover for $100M Offers - How To Make Offers So Good People Feel Stupid Saying No

$100M Offers - How To Make Offers So Good People Feel Stupid Saying No

Alex Hormozi

Summary

In the competitive world of business, crafting an irresistible offer can be the defining factor between thriving success and overlooked mediocrity. This book delves into the art and science of creating value propositions so compelling that potential customers find it almost irrational to decline. It explores the psychological triggers, strategic frameworks, and tactical approaches that transform ordinary offers into extraordinary opportunities.

  • Value Over Price: Emphasizes that the perceived value of an offer must significantly outweigh its cost to the customer.
  • Offer Structuring: Presents a systematic approach to assembling an offer by combining core...

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