Running Lean - Iterate from Plan A to a Plan That Works

Ash Maurya

Key Insights from "Running Lean - Iterate from Plan A to a Plan That Works" by Ash Maurya:

  1. The Lean Startup model is an iterative process of building, measuring and learning.
  2. Entrepreneurs should focus on building a minimum viable product (MVP) to test their business hypotheses.
  3. Customer development is a crucial process that helps in validating or invalidating business hypotheses.
  4. The Lean Canvas is a visual tool to document your business model hypothesis.
  5. Product/market fit is the primary goal of a startup.
  6. Pivot or persevere decision is a crucial turning point in the startup's journey.
  7. The book introduces a...

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Nikita Yampolski
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Nikita Yampolski CH

Senior Product Leader & Mentor, IPMA Certified. PLG, SaaS Platforms, Product Rocket / Norwegian4x4.com / TakeSip.com / Brame.io / Open Mineral / Spitch.ai / 1M MAU Streaming Service
Gerald Weith
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Gerald Weith DE

Product Manager / Project Manager NBP, bettermarks GmbH
Ahmed El-Sheikh
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Bastian Buch
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Bastian Buch DE

CTO & Managing Director , GetAway Group