What You Do Is Who You Are: How to Create Your Business Culture

In the realm of business leadership, the cultivation of a strong and distinctive company culture stands as a crucial determinant of long-term success. This work explores the profound impact that culture has on organizations and offers practical guidance on how leaders can intentionally shape it. Drawing on historical examples, personal experiences, and a blend of cultural lessons from diverse contexts, the author presents a compelling case that culture is not an abstract concept but rather a tangible force reflected in a company's behaviors and decisions.

• Culture is defined by actions, not words: What a company...

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