What You Do Is Who You Are: How to Create Your Business Culture

Key Insights from "What You Do Is Who You Are: How to Create Your Business Culture"

1. Business culture is not about perks or values stated on a company's website, but rather the behavior that leaders encourage and reward in their organization.
2. Culture is a strategic tool that can be used to achieve business outcomes, and it can be deliberately shaped and managed.
3. There are no universally right or wrong cultures, but there are effective and ineffective cultures relative to a company's strategic objectives.
4. Leading by example is the most powerful way to shape culture because actions speak louder than...

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