Data Strategy - How to Profit from a World of Big Data, Analytics and Artificial Intelligence

In today’s data-driven landscape, organizations face the critical challenge of transforming vast amounts of data into strategic assets that drive growth and innovation. Bernard Marr’s work delves into the essentials of crafting and implementing a robust data strategy that leverages big data, analytics, and artificial intelligence to unlock business value. The book offers a comprehensive roadmap for leaders and professionals aiming to capitalize on the opportunities presented by the data revolution.

• Data as a Strategic Asset: Marr emphasizes that data should be treated as a core corporate asset, integral to decision-making and competitive advantage.
• Alignment...

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