Cascades: How to Create a Movement that Drives Transformational Change

In an era where change is constant and often disruptive, understanding how to foster movements that generate deep, transformational impact is essential for leaders across sectors. Greg Satell's insights offer a roadmap for creating such movements, emphasizing the interplay of strategy, innovation, and social dynamics to achieve lasting change.

• Transformational change requires building a movement rather than relying on top-down directives. Change that sticks is organic, spreading through networks and communities.
• Movements are powered by cascades, where small initial actions amplify and lead to widespread adoption. Recognizing and leveraging these cascades is crucial for momentum.
• Successful...

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