The Like Switch - An Ex-FBI Agent’s Guide to Influencing, Attracting, and Winning People Over

Jack Schafer, Marvin Karlins

Key Insights from "The Like Switch"

  1. Friendship Formula: The book introduces a simple formula to make friends: Proximity + Frequency + Duration + Intensity = Friendship.
  2. The Golden Rule of Friendship: People like those who make them feel good about themselves, and dislike those who make them feel bad.
  3. Nonverbal Communication: The book emphasizes the importance of non-verbal cues in creating positive impressions.
  4. Eye Language: The significance of maintaining eye contact and understanding the concept of 'eyebrow flash' as a signal of recognition and acknowledgement.
  5. Active Listening: Importance of active listening and empathetic responses in communication.
  6. Influence Tactics: Techniques...

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Bill Whalen
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Bill Whalen US

Principal Technical Specialist, Microsoft