Did You Spot The Gorilla?

Richard Wiseman

Key Insights from "Did You Spot The Gorilla?"

  1. The power of selective attention: The book talks extensively about how our brains are wired to focus on specific stimuli at the expense of others. This can lead to missing out on significant details.
  2. Perception is reality: How we perceive things can often become our reality. We construct our personal world through our perceptions.
  3. Invisible Gorilla Experiment: The book references the renowned Invisible Gorilla Experiment, reinforcing the concept of inattentional blindness.
  4. Importance of observation: It emphasizes the need to improve our observation skills in our daily life for a better understanding...

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Natalia Korobeynikova
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Natalia Korobeynikova ES

Project Manager, Global Process Excellence & Transformation