The Balanced Scorecard - Translating Strategy Into Action

In the evolving landscape of strategic management, organizations often struggle to bridge the gap between their vision and operational execution. The Balanced Scorecard, developed by Robert S. Kaplan and David P. Norton, offers a structured framework to translate strategy into actionable objectives, aligning performance measures with long-term goals. This approach moves beyond traditional financial metrics, incorporating a multidimensional perspective that fosters holistic organizational growth and sustainability.

• Four Perspectives: The Balanced Scorecard integrates financial, customer, internal process, and learning and growth perspectives to provide a comprehensive view of organizational performance.
• Strategy Translation: It emphasizes...

  Full summary available for members.

  Log in or create a free account to view.