The halo effect

Phil Rosenzweig

Key Facts or Insights from "The Halo Effect"

  1. The Halo Effect is a cognitive bias that affects our perceptions and judgments in both business and personal contexts.
  2. Business success or failure is often the result of complex, interdependent factors, not just one or two key decisions or strategies.
  3. Most business books and case studies are filled with delusions that oversimplify or misrepresent the true causes of company performance.
  4. One such delusion is the tendency to attribute a company’s success or failure to its leadership, while ignoring other important factors such as market conditions or competitive landscape.
  5. The Halo Effect...

    Please log in or register to view the full book summary.

Please log in or register to view the video summary.