Graswurzelinitiativen in Unternehmen: Ohne Auftrag – mit Erfolg! - Wie Veränderungen aus der Mitte des Unternehmens entstehen – und wie sie erfolgreich sein können

In the complex landscape of modern organizations, change often emerges not solely from top-down directives but increasingly from grassroots initiatives within the company. This perspective shifts the focus from traditional hierarchical change management to the power of employee-driven movements that spark transformation organically. Sabine Kluge and Alexander Kluge explore this phenomenon, offering valuable insights into how such bottom-up initiatives form, evolve, and succeed without formal mandates.

• Grassroots initiatives emerge from intrinsic motivation: Employees driven by personal conviction and shared values act as catalysts for change.
• Successful change does not always require formal authorization:...

  Full summary available for members.

  Log in or create a free account to view.