Hi there, I am Wiktor, Head of Offline Marketing at CLARK - a digital insurance manager, which simplifies you the complicated world of insurances. I have completed the journey from business development in a performance marketing agency across several markets to one company where I am fully responsible for all offline marketing channels. I am happy to share insights on how to create marketing strategies, discuss the pros and cons of TV, OOH, Radio, etc. and share my experience with the most common question: How do you track offline marketing activities?

My Mentoring Topics

• TV marketing, strategies and tactics
• Direct response TV
• Brand TV
• TV tracking
• Offline marketing opportunities & challenges
• Marketing strategies
• Growth (On- Offline)
• Media landscapes
• 3rd party partners and agencies